Sending the right message: enforcement of distracted drivers can move beyond the intersection

Enforcing the use of mobile phones is frustratingly difficult for Police forces. Detecting and enforcing drivers in-motion presents numerous operational challenges, and so most infringements for distracted driving are issued for drivers stopped at lights, often utilising lane-splitting bicycles or motorcycles. Unfortunately this means that the most dangerous use case is left mostly unenforced.

Acusensus is focussed on addressing the challenge of in-motion enforcement, and we have avoided providing solutions to enforce stationary mobile phone use despite the comparative ease to do so. Our reason for this is simple, we do not want to encourage drivers to move their phone use behaviour from stationary to in-motion.

Enforcement of stationary drivers may provoke the wrong message, generating an incentive for drivers to unsafely shift phone use behaviour to when the vehicle is travelling at speed. We are also mindful that a successful enforcement programme requires public endorsement, and that most of the population would be more accepting of a high-speed phone use fine rather than a stationary one.

Acusensus has developed tools for Police to help them enforce in-motion offenders at speeds all the way up to 300km/h, anywhere across the road network. Our discussions with agencies focus on how we can help them drive the right kind of behavioural change, efficiently and safely.